Strong demand for premium beer from tier II cities, Rs 600 crore capex to support growth: SOM Distilleries
While tier 1 cities in the country continue to contribute heavily to the consumption, which is roughly about 35% to 40% of the total, the tier-2 towns are in many ways aping the consumer in tier- 1. The mushrooming of premium walk-in stores, premium on-premise outlets and the availability and growth of various premium beer brands is a big indicator.
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Som Distilleries Expands with ₹600 Crore Greenfield Project in Uttar Pradesh
Som Distilleries and Breweries Ltd. announces a ₹600 crore greenfield project by its subsidiary, Woodpecker Greenagri Nutrients Pvt. Ltd., in Farrukhabad, Uttar Pradesh. Spanning 40 acres allotted by UPSIDA, the facility will house a modern brewery, distillery, and manufacturing units, marking a major step toward innovation and growth.
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